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Website Accessibility: More Than Just Compliance

 

 

In the web accessibility context, web-based content is made available to people with disabilities. This includes making web content that is non-textual (e.g., images) and web content that cannot be accessed via a keyboard or mouse (e.g., videos or multimedia controls). Web accessibility also refers to providing appropriate alternatives for web pages where text alone might not provide all the information needed by individuals with disabilities. This article will look at how website accessibility affects SEO rankings, mobile traffic, customer satisfaction rates, conversion rates and more! Website accessibility is often seen as a web compliance measure. In fact, website accessibility has become the new web-compliance standard in many countries and regions around the globe – much like web security was before it. Unlike web security, however, which companies are legally obliged to comply with (for example PCI DSS), website accessibility provides huge benefits to a company that goes beyond compliance. Company websites are often used to provide information, support and services; yet web accessibility for people with disabilities can be overlooked by many companies as an unnecessary or expensive investment. Website accessibility is not just about web compliance anymore – it’s about building better web experiences; mobile-friendly web experiences that can be accessed by everyone. It’s about providing web content that is accessible to all users, including those with disabilities. Websites are often the face of a company and web accessibility provides an opportunity for companies to show they care about their customers – all of them; not just those who don’t require web accessibility measures!